Jets latest NFL team to tackle meticulous rebranding process

New York Jets quarterback Sam Darnold (14) and wide receiver Quincy Enunwa (81) model the NFL football team's new "Gotham green" uniforms Thursday, April 4, 2019, in New York. (AP Photo/Julio Cortez)

New York Jets quarterback Sam Darnold models the NFL football team's new "Gotham green" uniform Thursday, April 4, 2019, in New York. (AP Photo/Julio Cortez)

New York Jets quarterback Sam Darnold models the NFL football team's new "Gotham green" uniforms Thursday, April 4, 2019, in New York. (AP Photo/Julio Cortez)

New York Jets defensive end Leonard Williams models the NFL football team's new "stealth black" uniform Thursday, April 4, 2019, in New York. (AP Photo/Julio Cortez)

New York Jets inside linebacker Avery Williamson models the NFL football team's new "stealth black" uniform Thursday, April 4, 2019, in New York. (AP Photo/Julio Cortez)